1.The influence of online reviews and brand trust and customer equity: Consumer equity

Asano, Glenn, Cheng,     More...

Asano, Glenn, Cheng, Ting Pong Vincent, Rhodes, Joan, Lok, Peter     Less

Journal of Electronic Commerce in Organizations[1539-2937], Published 2019, Volume 17, Issue 4, Pages 30-43

收錄情况： WOS SCOPUS

WOS核心合集引用: 1  2022影響因子:  1.7 

2.The Mediating Effect of Brand Trust Between Online Customer Reviews and Willingness to Buy

Chang, Ting-Pong Vin     More...

Chang, Ting-Pong Vincent, Rhodes, Jo, Lok, Peter     Less

Journal of Electronic Commerce in Organizations[1539-2937], Published 2013, Volume 11, Issue 1, Pages 22-42

收錄情况： WOS SCOPUS

WOS核心合集引用: 13  2022影響因子:  1.7