1.Placebo effect in food marketing: young consumers' perception of food healthiness and tastiness in reduced-sugar labeling

Huang, L, Song, X, L     More...

Huang, L, Song, X, Liu, MT, Chang, WY, Shi, GJ     Less

ASIA PACIFIC JOURNAL OF MARKETING AND LOGISTICS[1355-5855], Published 2024,

收錄情况： WOS SCOPUS

WOS核心合集引用: 0  2022影響因子:  3.7 

2.Motivating strategic front-line employees for innovative sales in the digital transformation era: The mediating role of salesperson learning

Zheng, YH, Shi, GC,     More...

Zheng, YH, Shi, GC, Zhong, H, Liu, MT, Lin, ZX     Less

TECHNOLOGICAL FORECASTING AND SOCIAL CHANGE[0040-1625], Published 2023, Volume 193,

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WOS核心合集引用: 1  2022影響因子:  12.0 

3.I want to go there too! Tourism destination envy in social media marketing

Zheng, YH, Xu, T, Sh     More...

Zheng, YH, Xu, T, Shi, GC, Jiang, LL     Less

HELIYON[2405-8440], Published 2023, Volume 9, Issue 12,

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WOS核心合集引用: 0  2022影響因子:  4.0 

4.Consumers' Impulsive Buying Behavior in Online Shopping Based on the Influence of Social Presence

Zhang, MM, Shi, GC     More...

Zhang, MM, Shi, GC     Less

COMPUTATIONAL INTELLIGENCE AND NEUROSCIENCE[1687-5265], Published 2022, Volume 2022,

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WOS核心合集引用: 3 

5.Digitalized social support in the healthcare environment: Effects of the types and sources of social support on psychological well-being

Wang, Weisha, Shukla     More...

Wang, Weisha, Shukla, Paurav, Shi, Guicheng     Less

Technological Forecasting and Social Change[0040-1625], Published 2021, Volume 164,

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WOS核心合集引用: 13  2022影響因子:  12.0  发表年影響因子:  10.884 

6.Scale development for consumer repulsion: A consumers' individual identity-expressiveness perspective

Bu, Huimei, Shi, Gui     More...

Bu, Huimei, Shi, Guicheng, Liu, Matthew Tingchi     Less

PsyCh Journal[2046-0260], Published 2021, Volume 10, Issue 4, Pages 649-667

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WOS核心合集引用: 0 

7.沉浸体验与广告耐性：如何提高内容网站浏览者的粘性？

党伊玮,石贵成,张鸿敏     More...

党伊玮,石贵成,张鸿敏     Less

现代财经(天津财经大学学报)[1005-1007], Published 2020, Issue 04, Pages 82-93

收錄情况： CNKI

8.A Study on Customer Commitment in Online Brand Community

Liao, X, Shi, GC, Ko     More...

Liao, X, Shi, GC, Kong, Q, Zhang, SJ     Less

PROCEEDINGS OF 2020 CHINA MARKETING INTERNATIONAL CONFERENCE (WEB CONFERENCING)[2357-190X], Published 2020, Pages 1056-1065

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9.A Study on the Relationship between Brand Identity and Purchase Intention of Sponsorship Brand in Variety Show

Zhang, YA, Shi, GC,     More...

Zhang, YA, Shi, GC, Han, X     Less

PROCEEDINGS OF 2020 CHINA MARKETING INTERNATIONAL CONFERENCE (WEB CONFERENCING)[2357-190X], Published 2020, Pages 1311-1324

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WOS核心合集引用: 0 

10.A Study on Online Customer Experience of Purchasing in New Social Applications

Xu, H, Shi, GC, Zhan     More...

Xu, H, Shi, GC, Zhang, YA     Less

PROCEEDINGS OF 2020 CHINA MARKETING INTERNATIONAL CONFERENCE (WEB CONFERENCING)[2357-190X], Published 2020, Pages 1348-1361

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WOS核心合集引用: 1 

11.Cause-related Marketing and Perceived Corporate Hypocrisy

Sheng, XF, Shi, GC     More...

Sheng, XF, Shi, GC     Less

PROCEEDINGS OF 2020 CHINA MARKETING INTERNATIONAL CONFERENCE (WEB CONFERENCING)[2357-190X], Published 2020, Pages 1038-1047

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12.General review of intelligent agriculture development in China

Shi, L, Shi, GC, Qiu     More...

Shi, L, Shi, GC, Qiu, HG     Less

CHINA AGRICULTURAL ECONOMIC REVIEW[1756-137X], Published 2019, Volume 11, Issue 1, Pages 39-51

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WOS核心合集引用: 7  2022影響因子:  5.1  发表年影響因子:  1.775 

13.智慧零售视域下实体零售业的转型演进与阶段性路径

廖夏,石贵成,徐光磊     More...

廖夏,石贵成,徐光磊     Less

商业经济研究[2095-9397], Published 2019, Issue 05, Pages 28-30

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14.Study of Pre-Purchase Brand Experience For High-Involvement Products

Zhang, WL, Shi, GC     More...

Zhang, WL, Shi, GC     Less

PROCEEDINGS OF 2018 CHINA MARKETING INTERNATIONAL CONFERENCE[2357-190X], Published 2018, Pages 176-205

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WOS核心合集引用: 0 

15.Customer Relationship Strength of Smart Phone Apps

Shi, W, Shi, GC, Bu,     More...

Shi, W, Shi, GC, Bu, HM     Less

PROCEEDINGS OF 2018 CHINA MARKETING INTERNATIONAL CONFERENCE[2357-190X], Published 2018, Pages 227-254

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WOS核心合集引用: 0 

16.Social Currency, Flow Experience and Brand Love of Live Video Streaming Platforms

Kong, Q, Shi, GC     More...

Kong, Q, Shi, GC     Less

PROCEEDINGS OF 2018 CHINA MARKETING INTERNATIONAL CONFERENCE[2357-190X], Published 2018, Pages 758-766

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17.Customer Commitment and Customer Switching Intention in Securities Service Industry

Liao, X, Shi, GC, Li     More...

Liao, X, Shi, GC, Li, XH, Xu, GL     Less

PROCEEDINGS OF 2018 CHINA MARKETING INTERNATIONAL CONFERENCE[2357-190X], Published 2018, Pages 844-860

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18.我国B2B电商市场集中度影响因素的实证研究

郑宇豪,石贵成,吴幽,王正     More...

郑宇豪,石贵成,吴幽,王正     Less

商业经济研究[2095-9397], Published 2018, Issue 15, Pages 72-75

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19.Consumer Expectations of Preferential Pricing in The US versus China

Nguyen, A.,, Shi, G.     More...

Nguyen, A.,, Shi, G. C.     Less

Journal of Marketing Development and Competitiveness, Published 2018, Volume 12, Issue 1, Pages 37-47

20.A Model of Casino Attachment: Push Motivation, Pull Motivation and Customer Loyalty

Meng, T, Shi, GC, Ji     More...

Meng, T, Shi, GC, Jiang, N     Less

PROCEEDINGS OF 2018 CHINA MARKETING INTERNATIONAL CONFERENCE[2357-190X], Published 2018, Pages 255-273

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