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    1.The influence of online reviews and brand trust and customer equity: Consumer equity

    Asano, Glenn, Cheng,     More...

    Journal of Electronic Commerce in Organizations[1539-2937], Published 2019, Volume 17, Issue 4, Pages 30-43

    收錄情况: WOS SCOPUS

    WOS核心合集引用:  2023影響因子:  0.9 

    2.The Mediating Effect of Brand Trust Between Online Customer Reviews and Willingness to Buy

    Chang, Ting-Pong Vin     More...

    Journal of Electronic Commerce in Organizations[1539-2937], Published 2013, Volume 11, Issue 1, Pages 22-42

    收錄情况: WOS SCOPUS

    WOS核心合集引用: 13  2023影響因子:  0.9 

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