1.Managing customer relationship activities for the favorable relationship strength: A competence-based perspective in the context of a Chinese service industry
Wang, Yonggui, Xing,
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Wang, Yonggui, Xing, JinGang, Shi, Guicheng
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Proceedings - ICSSSM'07: 2007 International Conference on Service Systems and Service Management[2161-1890],
Published 2007,
Pages 231
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